AutoFair Honda

| August 21, 2013 | 0 Comments

AutoFair: Driven to a higher standard!

~ By Jen Nonenmacher
~ Photography by Meg Shanahan and Susan Hagstrom


If you think you will have to haggle, fight, argue over price, or get pressured to buy a car on the spot, well then you have been going to the wrong dealership. At AutoFair Honda of Plymouth, you will not find any of that here; in fact you will find the total opposite. There is no pressure; what you will find is a sales staff ready to make sure you drive away with the car you want and need.

So what sets AutoFair Honda of Plymouth apart? They treat the needs of each individual customer with the utmost respect. They know their customers have high expectations and as such are ready to take on the challenge of meeting and exceeding those standards. Furthermore, they recognize that their customers have options; they could purchase their car from another dealer, in another state, or even online. They are ready to surpass those needs when it comes time to purchase your next vehicle.

autofair_thI sat down with Andy Crews, President of AutoFair, to discuss what separates AutoFair apart from other dealerships, and here is what he had to say. “AutoFair is all about our customers and their needs. All of us, from the service technicians to the sales managers, treat our customers like we would want our family members to be treated, with respect and kindness, not undue stress or pressure.”

During my visit to AutoFair Honda of Plymouth, I took a tour of the dealership and I must say I was impressed! So many things going on, my head was spinning. The parts and service departments include a drive-thru climate controlled service bay to keep their customers warm in the winter and cool in the summer. They even have a safe area for the children to play, complimentary shuttle service, Wi-Fi access, and complimentary coffee. Their service staff includes six Master Technicians who use the latest technology to optimize each cars performance and ensure safety.

autofair_05AutoFair Honda of Plymouth is also not your typical dealership. Their pre-owned cars are part of the AutoFair Certified Pre-Owned Program which offers buyers value and peace of mind. The program includes a 3 year/100,000 mile warranty, 125-point quality assurance inspection and 24-hour roadside assistance. No car is sold if it doesn’t pass inspection; customer safety is of the utmost importance. To ensure their customers are protected, they have travel breakdown protection and rental car coverage all as part of the warranty offered on every pre-owned car!

autofair_04Part of what AutoFair Honda of Plymouth offers is convenience. “The lives of our customers cannot be put on hold because their ‘check engine’ light came on, or they need an oil change.” Andy continues, “If we need to drop a customer off at work so they are not late, or stop by the hockey arena so the kids can make the game, we will do that, we will even make a pit stop at Dunkin Donuts, if necessary!”

The team at AutoFair Honda of Plymouth recognizes that customer satisfaction is crucial to success; their services go beyond the car sale. The experienced sales staff is eager to share their knowledge and enthusiasm with their customers. You can test drive every car until you find the perfect one, with no pressure. Once you’ve picked your car, the sales staff and finance specialist will work with you to get you the best price and a monthly payment that works for your budget.

autofair_08It just amazed me how much they do and how important their customers are to them. They are different than other dealers because they do care and want to ensure every need their customers have is taken care of in a timely, no-stress manner. The staff listened, responded and really took the time with each customer, no matter how much time was needed. That is such a rare commodity today and AutoFair Honda of Plymouth has cornered that market.


The AutoFair Automotive Group is a leader in automotive retail sales in New England and continues to work hard building a reputation for honest pricing and quality customer service. For over 22 years, AutoFair has served New Hampshire and surrounding areas as a new and used auto dealership as well as a strong supporter of the community. AutoFair has expanded into Massachusetts in the Plymouth community, serving the greater Boston area, South Shore and Cape Cod.


“Just like any other business, AutoFair has experienced a number of changes through the years stemming from the many shifts in the automotive industry and economy. However, one constant has always remained the same and that is serving the community.” Andy points out that as the backbone for any local company; the community is what creates the opportunity for success in any market. While the dealership is located in Plymouth, they serve the local residents from Barnstable to Weymouth and beyond!

autofair_logo9 Long Pond Road, Plymouth
Sales: 508-927-5300

Monday-Friday: 8:30am – 8:00pm
Saturday: 8:30am – 7:00pm
Sunday: 11:00am – 6:00pm

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Category: feature, cover story

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